To neatly fold this post into the conversation that we started in the previous post on Skyrocketing your book sales, let me present you with this timely question from Annie Pavese: 

Hey Ksenia!

I'm just about to launch my own book (in December) and I'm looking at selling options. I know you sell your books directly off your website, and I've been wanting to do the same, but I wasn't sure exactly how the process works. I've heard if you sell them yourself, you get to keep 100% of the profits, as opposed to letting people go through Amazon and lose a huge cut.

So I'm guessing you just buy up your own books from Amazon (or where ever yours come from) and then resell your stock through your website? Do I have to have a license or anything to resell them? And do you have any wisdom on how to system the process out? I want to be as wise about it as I can from the start. If you could go back and tell your start-up self anything, what advice would you give?

Thank you for this wonderful question, Annie. I'd give myself one word of advice.

LEARN HOW TO SELL YOUR BOOKS YOURSELF.